COSMETOLOGY and WELL-BEING sector in the
“ The Basque Country and Biarritz in particular are internationally renowned for health and well-being, which is highly beneficial for brand strategies. Furthermore, thanks to the development of this sector, the region has become a true skill pool. ”
For several years, businesses and investors have understood that the Basque Country has the assets required for this sector to develop.
Laboratoires de Biarritz works on sun creams made from red algae present along the coastline, Algamaris, and exports its products worldwide.
Needle Concept is a company specialised in flexible needles for aesthetic surgery.
The Canadian brand Lolë, which creates showtiques, has located its European headquarters in Biarritz. Life philosophy and technical materials are its trademark.
When brands have common targets or needs and they come together in a small territory, they benefit from a major asset : easily creating synergies for development and innovation.